The 5 best free digital marketing platforms for small businesses
November 7th, 2022
These 5 best free digital marketing platforms for small businesses can definitely enhance your business and thus improve your sales. Here we outline our top 5 platforms and how you can use them:
1. Facebook
Among all social networking websites, Facebook is the most popular and largest. Your business information can be posted on a Facebook business page. The contact information, branding, and marketing of your products and services can all be included for free.
You can also advertise using Facebook ads based on your budget. Location, behaviour, interest, and demographic targeting are some of the ways Facebook reaches the desired audience.
2. Instagram
Instagram allows you to promote your brand and product in a friendly, authentic way without hard-selling to your customers. This platform helps you grow your brand awareness organically or through targeted promotions/ads. It thus allows you to introduce new products and services in a creative, artsy type of way.
3. YouTube
The most popular website in the world is YouTube. Its power lies in this fact. Your videos can link back to your website or other social media streams with calls to action related to your product or service. The YouTube platform is a good option if you are in paid partnerships, as it is a good place to review and recommend products from your partners to your subscribers.
4. WhatsApp
There are many advantages to using WhatsApp. Customer service, customer support and promotional content can be sent out to your contact list or links to your website can be sent out in real time. WhatsApp Business is a business-specific version of WhatsApp. A few extra features are available, such as listing your website, business description, and address.
5. Email Marketing
By using email marketing, you can improve your customer relationship and support it. This method of communication also increases and solidifies brand awareness. With its free basic package, Mailchimp is a digital marketing platform that is highly recommended. It offers many features such as creating mailing lists, creating newsletters, tracking campaigns, creating mailing lists, and managing mailing lists. Through email marketing, businesses are able to reach a greater, more global audience, increasing revenue and expanding their reach.
